P3 and Hush Cycles team up on connected electric motorcycle cockpit

P3 digital services and Swiss electric motorcycle maker Hush Cycles have partnered to showcase SPARQ OS in a live Hush motorcycle dashboard. The reference vehicle, based on the Superior GT prototype, is set to debut worldwide at CES 2027 and highlights how infotainment is moving into two-wheel vehicles.

Why it matters: - The partnership puts Android Automotive OS-based infotainment into a premium electric motorcycle, showing how digital cockpits are expanding beyond cars. - The demo is designed to combine navigation, telemetry, voice assistance, and app access in one rider-focused system. - Hush Cycles and P3 are using the prototype to position two-wheel infotainment as a differentiator for motorcycle makers.

What happened: - P3 digital services announced a strategic partnership with Swiss electric motorcycle maker Hush Cycles. - The companies are integrating P3’s SPARQ OS platform into a live Hush Cycles motorcycle dashboard with connected handlebars. - The reference vehicle is the Superior GT prototype. - The prototype is scheduled for its worldwide debut at CES 2027. - Hush Cycles was founded by designer Alex Stalder in Küsnacht, Switzerland, in 2020 after more than five years of product development.

The details: - SPARQ OS for motorcycles is built on Android Automotive OS and is designed for motorcycle-specific infotainment and digital cockpit use. - The platform supports three system-on-chip options: NXP i.MX 95, Qualcomm QCM2290, and SemiDrive X9. - The system includes smart navigation, real-time telemetry, a customizable app store, charging, media and entertainment, SUMS, and SIL in the cloud. - The Hush Cycles integration uses a custom theme and user experience tailored to the bike’s design and styling. - The prototype will showcase features such as ergonomic handlebar-button controls, combined telemetry and navigation on one screen, and a motorcycle-optimized launcher. - SPARQ OS also supports different screen shapes and resolutions. - The SPARQ app store includes moto-specific applications, road, weather and environmental predictions, and third-party apps and companion-app compatibility. - The platform can be expanded with additional requested features and integrated OEM applications. - P3 says SPARQ OS includes more than 200 applications and services. - Hush Cycles says the Superior GT combines high performance with everyday practicality and offers storage for two full-face helmets.

Between the lines: - The partnership gives P3 a high-visibility showcase for SPARQ OS in a premium two-wheeler, which could help it win more motorcycle OEM business. - Hush Cycles gains a software story that matches its positioning around performance, usability, and premium design. - The launch underscores a broader push to make motorcycles feel more connected and less dependent on separate devices for navigation and rider data. - Marius Mailat, CTO and managing director of P3 digital services, said the Hush Cycles project is a milestone for SPARQ OS and P3’s Android Automotive OS work. - Alex Stalder, founder and CEO of Hush Cycles, said the company sees SPARQ OS as a future-ready solution that can make riding safer, more efficient, and more enjoyable.

What’s next: - The Superior GT reference vehicle will make its worldwide debut at CES 2027. - P3 said SPARQ OS can be adapted and expanded for additional features and OEM-specific applications. - The company is continuing to pitch SPARQ OS as a core IVI platform for car, truck, and motorcycle makers. - More information is available in the companies’ announcements: Hush Cycles, SPARQ OS, P3 Group, P3 on LinkedIn, and P3 on Facebook.

The bottom line: - P3 and Hush Cycles are using the Superior GT to show that motorcycle dashboards are becoming software platforms, not just instrument clusters.